Samsung Electronics
South Korean multinational
Samsung Electronics : is a company that specializes in making electronic products (Korean: ). It is a wholly owned subsidiary of Groupe Samsung, one of the major Korean conglomerates. She employs 308 745 people and is the 13th most important company in the world according to the Forbes Global 2000 ranking as of 2019. In 2017, its revenue increased to $200.6 billion, placing it in second place globally in the high-tech sector behind Apple but ahead of companies like IBM and Microsoft.
For many years, Samsung has been a leading manufacturer of electronic components for clients including Apple, Sony, HTC, and Nokia , These components include lithium-ion batteries, semiconductors, integrated circuits, memory flash, and hard drives. The company has been diversifying in the area of consumer electronics in recent years.
Currently, he is the top seller of mobile phones and smartphones, in part because of the success of his Samsung Galaxy models , In addition to being the world's second-largest tablet manufacturer with the Samsung Galaxy Note line of devices, the company is also the top tablet seller in Europe, just trailing Apple since 2017. It has been the world's top manufacturer of LCD screens since 2002 and the top OLED screen manufacturer since 2018, with 93,3% of the market, in part because of Apple and Huawei , Since 2006, Samsung has been the world's top seller of televisions and micro-onde earphones. Last but not least, Samsung is second to Apple in connected watch sales with 11,1% of sales in the first quarter of 2019.
The company developed Bada, which was later discontinued due to Android, but also developed Tizen, a new operating system for low-cost smartphones in India as well as Smart TV, connected watches, and even connected household appliances , Additionally, she designs digital walkie-talkies, including the Yepp line, pocket computers, laser printers, micro-onde and photographic equipment, and many other items.
across 2019, Samsung has 216 offices located across 74 countries.
Samsung activities :
Samsung Electronics has four primary business divisions and is active in several markets
Mobile telephone :
The most well-known branch of Samsung Electronics is its mobile business, which generated 222,81 billion dollars in revenue in 2017 from the sale of 462 million smartphones. Since 2011, she has ranked first in the world for phone sales , surpassing Apple, Huawei, Xiaomi, and even Nokia, in part because to her Galaxy S, Galaxy A, and Galaxy Note product lines.
In 2014, Samsung saw a ten-point decline in its market share and was temporarily surpassed by Apple in the fourth quarter. The rise of Huawei to become the second-largest company in the world since 2018 may have forced Samsung out of first place in 2018, but the American accusations of spying and the ban on using Android have weakened the Chinese brand and allowed Samsung to regain its lead.
In a similar vein, Samsung Mobile is active in the telecom market and positions itself as Huawei's replacement for the installation of 5G antennas. Contracts have already been signed with Verizon, an American telecommunications company, and a number of nations, including Canada and the Republic of Korea.
Dalles LED, AMOLED, and LCD :
Samsung Display, the group's second division, is in charge of producing LCD, LED, and AMOLED panels for making computer, phone, and television screens. Samsung is the industry leader globally. In 2010, this activity contributed 19.34% of the group's sales, selling 172 million dalls. But Samsung needs to prepare for a price decline , The 26th of December 2011 saw Samsung Electronics announce that it had purchased the Sony shares in its April 2004-founded joint venture for the production of flat-panel LCD screens, S-LCD, for 1 008 trillion won (671 million euros).
After the first quarter of 2018 and the phone's below-average sales, Samsung, the sole supplier of screens for the iPhone X, expects its numbers to decline , However, the company continues to hold the top spot, accounting for 57,8% of the global market for smartphone screens in terms of revenue and 93,3% of the market for OLED smartphone screens between July and September 2018.
Samsung plans to start offering full-screen phones to the general market after the new digital ink display technology is integrated beneath the screen.
Electronic media :
The third activity is general electronic, often known as digital media, which includes flat-screen televisions, refrigerators, cameras, and printers. Additionally, the highly competitive industry weighs on the activity's rentability, accounting for 37% of total revenue in 2010 but only 2,8% of the group's operational profit.
Semi-conductors :
The fourth activity of the business is semiconductors, where Samsung has surpassed Intel to claim the top spot globally since 2018 with growth of about 50%. With a market share of more than 50%, Samsung dominates the globe in memory (DRAM and flash). Two thirds of the semiconductor industry is made up of the memory sector. This activity, which accounts for 24.3% of total revenue and 58% of the firm's operational profit in 2010, allows the group to fund its investments as a whole.
The company is the largest contributor to a private financing package worth 230 billion dollars that will be used to establish the largest semiconductor production facility in the world in South Korea by 2023.
Other activities :
Beginning in 2011, Samsung Electronics decided to expand its range of activities that use renewable energy.
Results and market components:
Samsung Electronics reports a profit of 7,770 billion won, or $5,26 billion, for the second quarter of 2013. A profit that has increased by 50% from the second quarter of 2012. The business's revenue is currently set at 57 460 billion won, or roughly 39 billion euros. It represents an increase of 20,7% compared to the second quarter of 2012. These increases are primarily attributable to component and Galaxy S4 sales.
Samsung Electronics reports a profit of 18 trillion won, or the equivalent of 18 billion euros, for the second quarter of 2018. The company generates 2 670 billion won in revenue, which is equivalent to 2,05 billion euros. This is a significant decline from the second quarter of 2018, when the company generated 23 billion euros in profits and 5.8 billion in revenue.
The company specifically mentions the competition from Chinese manufacturers like Huawei, which is only getting stronger, as well as the fact that sales of the Galaxy S9 and Galaxy S9+ are not up to par with those of their predecessors ,Despite this, the brand continues to rank third in terms of smartphone sales, after Apple and Huawei, with a share of the market of about 20,4% for over 73 million units sold—a decrease of almost 10% from the year before.
Samsung's profits increase while under quarantine due to the Covid-19 virus in July 2020. In fact, millions of people have been forced to work from home, which has increased demand for computer keyboards and forced data centers to expand their capacity.
